With the rapid development of information technology, media publicity plays an increasingly important role in today's society. In order to better enhance students' awareness and skills of media publicity, the School of Mechanical Engineering held a group class with the theme of “media publicity” on March 24th, 2024 in the Lecture Hall 201 group.

At the beginning of the activity, Mr. Yu Weijie explained the main concepts of media publicity and focused on the purpose of media publicity, including the reporting of important events, enhancing visibility, increasing influence and so on. In the course of the activity, all the branch secretaries and officers analyzed the strategies and techniques of media publicity in depth.

At the same time, Yu Weijie carried out a more in-depth discussion and teaching on the shooting of news photos, and gave a detailed explanation on the different kinds of photos needed for different scenes, which effectively enhanced the ability of the cadres to take photos and cope with different scenes. Finally, Yu Weijie encouraged the students to try boldly, actively contribute, show their activities by writing press releases to publicize, and improve themselves in practice.

Through the learning of this group class, the branch secretary and officers deeply realized the importance of media publicity and mastered more publicity strategies and skills.